ted molter

Board Member

Ted Molter has spent over 30 years utilizing his public relations and marketing skills in the attractions industry to advance the conservation goals of zoos, aquariums, and other animal-focused experiences. He is the former Chief Marketing Officer for San Diego Zoo Wildlife Alliance, responsible for public relations, creative services, advertising and design, websites, publications, interpretation, sales, licensing, and partnership marketing. Ted is currently working as Senior Business Development Director for Connect&GO, a world leader in integrated attractions management solutions and RFID technology. He also works with Digital Performance Group, creating marketing campaigns using behavior-based data and as a marketing consultant focusing on zoos, aquariums, cultural attractions, and family entertainment centers.  

Ted has a deep love for animals and a passion for wildlife conservation. In his work, he emphasizes practical skills of utilizing effective marketing and offering outstanding customer service to fund these efforts. He is an active member of the Association of Zoos and Aquariums and past education and marketing committee chair. He is also a board member and foundation board chair for the International Association of Amusement Parks and Attractions; past chair of San Diego Tourism Authority; and board member and past chairman of the California Travel Association.